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	<title>LIV interactive// &#187; ibarnett</title>
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		<title>Twitter is Not a Social Media Strategy&#8230;</title>
		<link>http://livinteractive.com/business/twitter-is-not-a-social-media-strategy/</link>
		<comments>http://livinteractive.com/business/twitter-is-not-a-social-media-strategy/#comments</comments>
		<pubDate>Thu, 12 Nov 2009 16:43:13 +0000</pubDate>
		<dc:creator>ibarnett</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Ian Barnett]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Twitter]]></category>

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		<description><![CDATA[Social Media is not something that you wake up one morning and create a strategy for.  If you set up a twitter profile and start tweeting that is not a social media strategy... your just tweeting! So you might have a facebook fanpage and a blog. That's still not a social strategy (purposely dropped the word 'media' because I disagree with the connotation).]]></description>
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