Author Archive
Ryan Caligiuri
Website: http://www.ryancaligiuri.com
Biography:
Ryan Caligiuri is an emotional marketing specialist. This is not a specialty that is widely known in today's world; in fact, you'd be hard pressed to find many marketing specialists in any major city today who specialize in this field. Ryan works with clients to develop emotional intensity needed to create effective, powerful communications but even more importantly when beginning a new challenge like a diet or workout. The emotional intensity you develop will become the key driving force behind everything you do; in fact, it's THE key to all success. Ryan has used emotional marketing to help individuals get results out of their exercise and fitness programs and others get the job they want by utilizing the power of these strategies. He has also used emotional marketing within marketing departments of smaller companies of fifty people to larger organizations employing thousands. Recently Ryan took emotional marketing to a Winnipeg performance company, Protegra, and guided them to becoming the #1 Best Small and Medium Employer in Canada as well as the #3 Workplace Place (right behind Google!). To learn more about emotional marketing and how it can help your organization or contribute to your own personal success, you need to talk with Ryan and learn how to do this. Follow Ryan on Twitter: www.twitter.com/ryancaligiuri
Posts by Ryan Caligiuri
Communication is All About Emotion
Thursday, December 3, 2009 10:25 No CommentsAs I became better at communicating I realized that to be a powerful communicator I needed to incorporate some level of emotion. This is where my focus on emotional marketing began.
Can Emotional Marketing Save Your Product?
Monday, November 30, 2009 13:18 No CommentsCan emotional marketing save your product/service? What if your product or services isn’t that good?
Build a Red Hot Brand with Emotional Marketing
Wednesday, November 25, 2009 11:45 3 CommentsAn advertisement grabbed my attention this week (that doesn’t happen all too often) and I was excited to finally see an ad that was able to do this by incorporating elements of emotional marketing!
Emotional Marketing: Instantaneous Credibility Using Unique Promotional Inserts
Wednesday, November 25, 2009 11:40 No CommentsPromotional inserts are commonly used in all businesses, however, most do them in a way that doesn’t provide a great deal of value.
Optimize Headlines to be Ridiculously Compelling
Tuesday, November 24, 2009 10:35 1 CommentCreating a good headline is very important, if you don’t create a good headline it will be difficult to have people take an instant interest in your content

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