Content

Pushing the RIGHT Content is Key

Monday, October 4, 2010 12:25Posted by: Coree Francisco
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In all my years working in digital media the one constant has been the need to push content. We live in a content rich world. We are all looking for content and pushing content to everyone who will listen or read I guess. Now we even spend time finding content others have posted to push [...]

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Concise Communication = Better Results

Wednesday, September 29, 2010 9:42Posted by: kcassidy
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Over the last few years, I’ve learned quite a few things while writing content for websites as well as communication with clients:

Keep it brief
Keep it to the point
Don’t elaborate unless requested

I have been finding that it is much easier to get people to understand what I am getting at through a minimal use of effective [...]

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Why Content Should Come From a Copywriter

Friday, February 12, 2010 9:18Posted by: LIV
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Over the years we have found that the expectations in a professional role always have some degree of writing. Proposals, specification documents and of course communication of emails to co-workers and clients. More and more companies today, and for the past several years, expect most employees in any type of  management role

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*Featured Company: Complex Games and LevelUp

Monday, January 18, 2010 11:45Posted by: LIV
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LIV interactive and Noah Decter-Jackson sat down to discuss his Winnipeg company Complex Games and the new addition of LevelUp:
LIV: Tell us a little bit about yourself and Complex Games?
NOAH: I completed a Master’s Degree in Art & Technology in Sweden with a focus on gameplay analysis and design, though I’d been passionate about videogames [...]

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Emotional Marketing Isn’t Powerful?

Thursday, December 17, 2009 13:57Posted by: Ryan Caligiuri
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The power of emotional marketing is demonstrated in this Thai commercial

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