If your company or the clients you work with don’t have a Social Media Strategy, there is no better time then now to start on one.
Ask yourself:
1. What is your promotional value or angle you will use here?
2. What platforms will provide a better outlet than others to get your message out AND manage?
3. How [...]

We all see it, we have all done it at some point – point people to a Facebook page and ask them to Like and follow you. What we most often leave out of the equation ends up being that plan for Facebook, how we propose to bring people back and interact with the page.
Personality [...]

My brother, who is a .Net programmer asked me ’so you get paid to sit on Facebook all day?’ when I told him about my new role with Imaginet. Funny how even when people who exist in the same industry really don’t get or understand exactly what Digital Marketing is. I’m lucky to work in [...]

This video was sent by a colleague from Imaginet, where Agile UX is a large part of direction for this company as well as hundreds of others. Here is a presentation on Agile UX to give you an overview if you are not all that familiar with the term or it’s practice.

Sometimes when you use something and you get it, you don’t automatically get when others don’t. Although Twitter at the beginning was a platform that closely resembled a news aggregator, it now has many more uses then just that like for instance being a great customer service tool for keeping tabs on your customers and [...]