Posts Tagged ‘Hummer’

Lessons for marketers from HUMMER

Friday, March 5, 2010 13:44Posted by: Ryan Caligiuri
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The harder you try to play it safe, the more likely you are to fail, but far too many organizations are still perfectly comfortable fitting in. It doesn’t take long to figure out that if you deploy that strategy you won’t break through.
In a world cluttered with communication, advertising cannot spread the word about your [...]

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The Week of the Hummer Begins! Terrible or Terribly Good?

Wednesday, December 9, 2009 10:18Posted by: Ryan Caligiuri
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What makes the Chevrolet Hummer such a great vehicle? Hmm, perhaps I should ask this question a little differently. What makes the Hummer such a terribly good vehicle? While I may have lost some people, follow along, it’ll make sense.

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