It was just over a year go I was having a conversation with an agency, which I ended up working with about Digital Marketing, and although they did not ‘get’ it they did know they needed to do it. Over the next six months I did everything possible to connect the business and them to [...]

If your company or the clients you work with don’t have a Social Media Strategy, there is no better time then now to start on one.
Ask yourself:
1. What is your promotional value or angle you will use here?
2. What platforms will provide a better outlet than others to get your message out AND manage?
3. How [...]

Unfortunately we missed out posting this past Monday’s YouTube video, but we want to still post some video goodies so Wednesday it is!
Since our primary work seems to be surrounded by analytic data, we feel EVERYTHING revolves around data, we are sticking to this subject for another week. Aside from keywords and general Google AdWords, [...]

Part One: Burton Snowboards
If you have not read the book Good to Great I would highly recommend it.  When I was working at Mars Hill Group I was recommended it, among about 8 others, and I still make references back to that book, which I have to say was very easy to read.
There comes a [...]

At the end of every week we want to focus on all the good things that happened through good and bad experiences, taking away a few things we have learned.  We do it on Twitter with the #FF or #followfridays, so we thought we would do the same here.

Staying in touch with your local digital [...]