It was just over a year go I was having a conversation with an agency, which I ended up working with about Digital Marketing, and although they did not ‘get’ it they did know they needed to do it. Over the next six months I did everything possible to connect the business and them to [...]

This is my second post on the series of Google Analytics, this post is to help you understand and set up Goals, which are considered ‘Conversions’.
I use Goals for all my clients, because of how it supports my need to provide strategic direction. It can validate a great user experience, and it can also showcase [...]

Who has not heard from at least one of your bosses in the past that you need some improvement in the dreaded field of ‘Time Management’. What I’ve quickly learned is that spending less time doing most things provides more benefit.
As we all increase our level of skills and expertise over time from doing what we do, [...]

Ah another Monday, for us this means reviewing a ton of data for our clients and ourselves so we can spend some time thinking about the next steps bases on data like navigation time spent etc. We decided that it would be fitting for us to show a video on analytics. In an hour you [...]

No matter how many years we’ve defined it, what companies have perfected it’s use or how many ’surveys’ we all take it seems no one can master defining NEW MEDIA. We like how this video explains it….